
NCMD Virtial Medical Device
Forum - August 12, 2005
Gaining Access into International
Markets
[PDF Print Version]
What opportunities exist on the
global scene for medical device companies? How can a smaller company increase
sales by accessing international markets? What are the regulatory and IP issues
I might face overseas? Joining us virtually to discuss unique international
opportunities are Rick Hughes, Xingzhou Liu, and Tony Moyer. These experts represent
European, Chinese, and Japanese perspectives, respectively, each having offices
in the Triangle region. Below are excerpts from each of their comments, followed
by the link to read more at NCMD's Web site:
"Maximizing profits in Europe ," by Rick Hughes
American Medical Device
companies constantly strive to maximize their opportunities in Western Europe
as it the second largest market following the United States . The global medical
device market is currently estimated at $239m of which $71m makes up the European
market or 30% of the total worldwide market. Germany , France , Italy and the
UK make up over 72% of the European medical device market*. Even though there
have been vast improvements for conducting business over the past few years
in Europe, differences in language, culture and distance continue to be a challenge
for new or established US companies looking for revenue growth and increased
market share...
[To read the full text of Hughes' article, visit www.NCMedicalDevice.org/Updates/Europe.html]
"China’s Medical Device Industry Potential," by Xingzhou
Liu
China ’s economy has grown,
on average, eight percent per year for almost a quarter century. This growth
has created a huge demand for the products, services and knowledge that Western
companies can supply, especially those in the medical devices industry, since
the young domestic manufacturers can only provide about half of the present
market needs. China still has long way to go to build the necessary infrastructure
to produce medical devices to satisfy the drastically increasing demands....
[To read the full text of Liu's column, visit www.NCMedicalDevice.org/Updates/China.html]
"Entering the Japanese Market," by Tony Moyer
Japan , with a GDP of $3,993.4 billion, is the world’s second largest
economy. Its population of 127.5 million enjoys a per capita income comparable
to that of the United States . Japan spends 8% of GDP on health, and with the
highest longevity in the world can be expected to increase expenditures on medical
care for the elderly over the next decade. It offers a unified national market,
single language, relatively homogenous population and culture, high education
levels (99% literacy), safe and stable society, reasonable protection for intellectual
property, and an easily convertible currency. There are certainly distinctive
features when viewed from an American perspective. Distribution networks are
complex; at 526 persons per MD, the population of doctors is relatively low,
but at 16.5 hospital beds per 1,000 of population, it ranks behind only Switzerland
in this statistic, and has among the longest average hospital stays in the world
(40.8 days)...
[To read the full text of Moyer's column, visit www.NCMedicalDevice.org/Updates/Japan.html]
For more information on events,
NCMD member discounts, and to provide feedback, please visit: www.NCMedicalDevice.org/Events.html
August 23, 2005: NC State ISO 13485 training course at Centennial Campus
September 26, 2005: Charlotte 's Emerging Role in Biotechnology Conference
October 12, 2005: CED's 15th Annual InfoTech Conference
October 26, 2005: Medical Device Forum
December 7, 2005: Combination Information Technology / Med Device Forum
NCMD is having an event planning committee meeting on August 30th at 1:00. NCMD
members interested in joining this committee should contact Andrew DiMeo at
Andrew@NCMedicalDevice.org for
more information.
Your Feedback Requested:
NCMD is considering a collaboration with AdvaMed's Medical Technology Learning
Institute to offer a 510(k) training course in our area. To provide your feedback
on such an opportunity, please visit www.NCMedicalDevice.org/Events.html